Google Ads > Google Shopping

Google Shopping Campaings

Drive e-commerce growth with highly targeted Google Shopping campaigns, developed by former Google Global Customer Solutions Account Managers. We leverage our insider experience and AI-powered insights to tailor product recommendations and ad creatives, ensuring your campaigns resonate with each individual customer that drives sales.

What We Do​

Rigorous A/B
Testing

We conduct extensive A/B testing across all campaign elements—from ad creatives and product descriptions to audience targeting and placements—to identify the highest-performing combinations and continuously refine your campaigns for optimal results.

Advanced Product Feed Optimization

We ensure seamless integration between your Google Ads shopping campaigns and your e-commerce platform, maximizing data accuracy and automation. We also connect Google Analytics 4 (GA4) and Google Tag Manager (GTM) to capture granular data and optimize your campaigns for peak performance.

Performance Tracking and Reporting

We provide transparent and insightful performance reports through Google Analytics and other reporting platforms, giving you a clear view of your campaign’s success and empowering you to make data-driven decisions.

Leveraging Google's Advanced Features

We’re experts in utilizing Google’s advanced Shopping campaign features, such as Merchant Promotions, Customer Reviews, and Local Inventory Ads, to enhance your product visibility and drive conversions.

Remember that time you were hesitant to buy something, but then a discount code appeared in an ad, sealing the deal? Display ads can provide that extra nudge, turning window-shoppers into happy customers.
[Source: Salsify 2020]
Remember that time you were hesitant to buy something, but then a discount code appeared in an ad, sealing the deal? Display ads can provide that extra nudge, turning window-shoppers into happy customers.

[Source: Salsify 2020]

Our Google Shopping Campaign
Implementation Process

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Collaborative Visioning Advanced Feed Analysis

We’ll perform an in-depth analysis of your product feed using MarTech tools, identifying areas for improvement in data quality, completeness, and compliance with Google’s requirements.

Automated Feed Optimization

We’ll optimize your product titles, descriptions, images, and attributes for maximum search visibility and conversion rates.

The Edge Factor

We’ll use analytics platforms and competitor insights to identify unique opportunities to differentiate your products and capture market share.

Dynamic Campaign Structuring

We’ll create a highly targeted campaign structure that adapts to changing market conditions and customer behavior, ensuring your ads are always reaching the most receptive audience.

Continuous Optimization and Support

We’ll continuously monitor your campaigns, analyze performance data, and make data-driven adjustments to ensure maximum ROI.

Transparent Communication & Reporting

We keep you informed and engaged throughout the process, providing clear, concise reports and fostering open communication.

Leading Tools We Implement
for Google Shopping

Enhancing Your Content Creation and Promotion
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Ready to take your marketing to the next level? Our experts are here to help you optimize strategies, enhance performance, and drive real results. Contact us today and let’s grow your business together!
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